WTA extend partnership with Porsche
The Women’s Tennis Association (WTA) recently announced that Porsche has renewed their partnership with the tennis association in a bid to keep promoting Women’s Tennis.
“The WTA is delighted to extend this very successful partnership with Porsche,” said WTA President Micky Lawler. “Women’s tennis is experiencing an unprecedented period of growth and popularity, and we look forward to working with Porsche to enhance the WTA experience all over the world.”
This sees Porsche continue as the Official and Exclusive Automotive Partner of the WTA and the WTA Finals played in Shenzhen. The player to end the regular season at the top of the Porsche Race to Shenzhen Leaderboard will also be honoured with a new Porsche model.
“The WTA Finals are one of the year’s sporting highlights and have developed into an event with worldwide appeal. We’re delighted to be a part of the success story through our long-standing partnership with the WTA, the Porsche Race to Shenzhen and as a partner of the WTA Finals,” said Detlev von Platen, member of the Executive Board responsible for Sales and Marketing at Porsche.
“As a tech-city in one of our core markets, Shenzhen is an international showcase project for the electrification of passenger conveyance. The new WTA Finals venue is therefore an excellent complement for Porsche’s future orientation.”
Porsche also sponsors the WTA Event that takes place in Stuttgart with the winner getting a car.
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