Ash Barty's French Open Win was Most Watched Tennis Match on Kayo App
Ash Barty's success on the tennis court this year has resulted in a major upswing in the interest in tennis among fans in Australia. And if any further proof was needed, data has shown that her French Open final victory over Czech Marketa Vondrousova was the most-watched tennis match, among the men or women, on the Kayo sporting app in Australia this year.
Barty, who took a break from tennis a few years ago while still a teenager, has risen spectacularly in the rankings this season. She won the Indian Wells title in March, followed by the French Open - the first Grand Slam win by an Australian since 1973 - and then become World No. 1 - only the second Australian woman to do so in the Open Era. She ended the season with a win at the season-ending WTA Finals and won the biggest paycheque in tennis history - over $4 million dollars for her efforts that week.
Julian Ogrin, the CEO of Kayo Sports, commented on the rise of the Kayo sporting app in Australia over the past year. "The launch of Kayo 12 months ago was the 'big bang' for sports streaming - we have more sport than any other streaming service in the world. Turning one was "a great moment to step back and look at how Australians consume sports streaming and the results have been eye-opening. It's not just the depth and breadth of the content, with 65 million hours streamed since launch, but the amount customers are consuming. One Kayo fan has streamed over 483,360 minutes of content while another has watched 4,450 videos."
from Tennis World USA https://ift.tt/34EGiQF
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